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	<title>Tirico.net &#187; mobile marketing</title>
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	<link>http://tirico.net</link>
	<description>Internet Marketing - Search Engine Marketing, Email Marketing, Social Media</description>
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		<title>Audience Participation Goes Mobile&#8230;</title>
		<link>http://tirico.net/audience-participation/</link>
		<comments>http://tirico.net/audience-participation/#comments</comments>
		<pubDate>Tue, 09 Sep 2008 00:41:57 +0000</pubDate>
		<dc:creator>Greg Tirico</dc:creator>
				<category><![CDATA[mobile marketing]]></category>
		<category><![CDATA[presentations]]></category>
		<category><![CDATA[web apps]]></category>

		<guid isPermaLink="false">http://tirico.net/?p=188</guid>
		<description><![CDATA[Poll Everywhere - SMS polling and voting.]]></description>
			<content:encoded><![CDATA[<p><img class="size-full wp-image-198 alignright" title="poll icon" src="http://tirico.net/wp-content/uploads/2008/09/icon-poll.jpg" alt="polling image" width="65" height="94" /></p>
<p>All too often I am speaking in front of a large group and find the need to take a quick poll of the audience.  Stopping a presentation to do this is awkward.  It interrupts the flow of information and there is just no elegant way of quickly compiling the results.</p>
<p>Enter <a href="http://www.polleverywhere.com/">Poll Everywhere</a>.</p>
<p>They accept SMS messages from the audience to questions posed by YOU and post real time results on their site.  A simple solution to a common problem.  Genius.</p>
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		<title>Making the NSA&#8217;s Life a Bit Easier&#8230;</title>
		<link>http://tirico.net/making-the-nsas-life-a-bit-easier/</link>
		<comments>http://tirico.net/making-the-nsas-life-a-bit-easier/#comments</comments>
		<pubDate>Thu, 03 Jul 2008 19:45:14 +0000</pubDate>
		<dc:creator>Greg Tirico</dc:creator>
				<category><![CDATA[consumer web trends]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[mobile marketing]]></category>

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		<description><![CDATA[Security and privacy implications aside (see the NSA reference in the title of this post), July 11th is set to be a day that brings a renewed focus to mobile marketing.&#160; What am I talking about? July 11th is the launch date for the new 3G iPhone. July 11th is also the launch date for [...]]]></description>
			<content:encoded><![CDATA[<p>Security and privacy implications aside (see the NSA reference in the title of this post), July 11th is set to be a day that brings a renewed focus to mobile marketing.&#160; What am I talking about?</p>
<ul>
<li>July 11th is the launch date for the new 3G iPhone. </li>
<li>July 11th is also the launch date for the App store in iTunes. </li>
</ul>
<p>From an internet marketing perspective, you should care about this date even if you do not own an iPhone (only a few million of us do at this point).&#160; You should care because the launch date of this new phone is likely to place a renewed emphasis on the GPS chip that is already in many smart phones today.&#160; I’m not giving Apple credit for putting a GPS chip in a cell phone……hardly……but I am giving them credit for putting the tools required to take true advantage of this functionality in the hands of developers.</p>
<p>Keep your eye on the ball.&#160; Here are a few trends to watch:</p>
<p><strong>Geoblogging</strong>: location-aware blogging adds a new layer to one’s posts and comments on the internet. </p>
<p><strong>Location-based Advertising </strong>(Are we calling this something else yet?): You are in a new city…….say, Seattle…..and you really want a cup ‘o joe.&#160; Power up the GPS enabled cellphone with Google Maps loaded on it and off you go.&#160; Oh yeah….and Google Adsense will be adopted to provide coupons/discounts to those stores closest to you.&#160; Location based advertising will be HUGE.</p>
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